Social Psychology Network

Maintained by Scott Plous, Wesleyan University

Kai Sassenberg

Kai Sassenberg

The main focus of my research is on the impact of self-regulation processes on social interaction and intergroup behavior. As a part of this I have been studying social interaction via computer-mediated communicaiton. My work covers phenomena such as social discrimination, prejudice, and intragroup processes (e.g., knowledge exchange), as well as the impact of self-regulation in the context of social power and leadership. More recently, I have started to conduct Research on the impact of threat and discrete emotions on memory and interpersonal behavior.

Primary Interests:

  • Communication, Language
  • Group Processes
  • Intergroup Relations
  • Internet and Virtual Psychology
  • Prejudice and Stereotyping
  • Self and Identity


Journal Articles:

Other Publications:

  • Sassenberg, K., & Jonas, K. J. (2007). Attitude change and social influence on the net. In A. N. Joinson, K. Y. A. McKenna, T. Postmes, & U.-D. Reips (Eds.), Oxford Handbook of Internet Psychology (pp. 273-288). Oxford, UK: Oxford University Press.
  • Phone: +49 7071 979 220
  • Fax: +49 7071 979 200

Kai Sassenberg
Knowledge Media Research Center
Schleichstr. 6
72076 Tuebingen

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